We take brands very seriously. Ourselves?
Less so.

Izi
Singleton.
co-founder | creative + story director
Izi’s always believed that people don’t fall in love with brands because of what they sell, they fall in love with what they stand for and how they make them feel. That belief has shaped her entire career.
Izi is a creative first, a strategist by instinct and a storyteller in her bones. She’s worked both brand and agency-side, across multiple sectors, learning how ideas behave in the real world; where creativity has to work just as hard as it charms. She loves the spark of a big idea, but she loves even more the strength of a strategy that makes it stick.
Turn the page

Sophie
Trotman.
co-founder | business + brand director
Creating true brand and business alignment is Sophie down to a T. With an extensive background working in-house, Sophie knows how to get boardrooms and business leaders to truly understand brand, its value and most importantly, how to exploit it commercially.
Creative and commercially minded, Sophie connects strategy with storytelling, uncovering the golden threads that align every area of a business. She creates efficiencies in teams you won’t always see on paper, but you’ll absolutely feel on your bottom line.
Turn the page
Fancy a
Chin
Wag?
Website Designed and Built by Alex Waters
alexwaters.co.uk
We take brands very seriously. Ourselves? Less so.

Izi
Singleton.
co-founder | creative + story director
Izi’s always believed that people don’t fall in love with brands because of what they sell, they fall in love with what they stand for and how they make them feel. That belief has shaped her entire career.
Izi is a creative first, a strategist by instinct and a storyteller in her bones. She’s worked both brand and agency-side, across multiple sectors, learning how ideas behave in the real world; where creativity has to work just as hard as it charms. She loves the spark of a big idea, but she loves even more the strength of a strategy that makes it stick.
Turn the page

Sophie
Trotman.
co-founder | business + brand director
Creating true brand and business alignment is Sophie down to a T. With an extensive background working in-house, Sophie knows how to get boardrooms and business leaders to truly understand brand, its value and most importantly, how to exploit it commercially.
Creative and commercially minded, Sophie connects strategy with storytelling, uncovering the golden threads that align every area of a business. She creates efficiencies in teams you won’t always see on paper, but you’ll absolutely feel on your bottom line.
Turn the page
Fancy a
Chin
Wag?
Website Designed and Built by Alex Waters
alexwaters.co.uk
We take brands very seriously. Ourselves? Less so.
co-founder | creative + story director
Izi’s always believed that people don’t fall in love with brands because of what they sell, they fall in love with what they stand for and how they make them feel. That belief has shaped her entire career.
Izi is a creative first, a strategist by instinct and a storyteller in her bones. She’s worked both brand and agency-side, across multiple sectors, learning how ideas behave in the real world; where creativity has to work just as hard as it charms. She loves the spark of a big idea, but she loves even more the strength of a strategy that makes it stick.
Her real passion though, is people. Understanding them. Listening properly. Noticing what they care about, what they ignore and what might just make them stop walking, scrolling or watching and feel something. Feel something, then act. Whether she’s building a brand campaign or working with a team, she’s always chasing that moment of connection, where a story cuts through and starts a conversation that actually matters.
Anyone can be loud. Izi’s interested in being meaningful. She builds brands with stories strong enough to carry commercial weight and human enough to be remembered.

co-founder | business + brand director
Creating true brand and business alignment is Sophie down to a T. With an extensive background working in-house, Sophie knows how to get boardrooms and business leaders to truly understand brand, its value and most importantly, how to exploit it commercially.
Creative and commercially minded, Sophie connects strategy with storytelling, uncovering the golden threads that align every area of a business. She creates efficiencies in teams you won’t always see on paper, but you’ll absolutely feel on your bottom line.
Branding is one thing. Amplifying it through creative business strategy is where many companies flounder...and where Sophie flourishes.
Bright, bubbly and passionate about people, Sophie brings bold thinking with real-world results. Creative in approach, commercial in output, she helps brands not just look good, but work harder.

Fancy a
Chin
Wag?
the front cover.
home
the plot.
what we do
the plot twist.
the problem we fix
the story.
about us
the characters.
the team
Website Designed and Built by Alex Waters
alexwaters.co.uk